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Open Air Group IN THE GROUP SINCE 2019
KEY EVENTS IN 2025 Open Air Group is a group in the outdoor segment that combines
tradition with innovation. Via several brands, it offers all the necessary
• Strategic sale of Natlink equipment for hunting and outdoor recreation, from functional basic
• Extensive acquisition and integration garments in merino wool to shell garments for hunting – all with the
aim of making people’s experiences in nature even better.
work
• Implementation of new e-commerce NET SALES EMPLOYEES
SEK 1,120 M 243
platform
HEAD OFFICE CHAIRMAN OF THE BOARD
Stockholm Rickard Kemfors
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