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DANIR 2021 | Our additional holdings
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HubPark Continued planning has been conducted for Ocean-
hamnen in Helsingborg, where construction is
Hub Park is a young real estate company with a focus scheduled to start immediately after the H22 City
on developing sustainable mobility facilities rather Expo in August 2022.
than just building “traditional” parking garages. Our
ambition is to be at the forefront of better and more In collaboration with MKB and HSB, we are also
sustainable solutions in mobility and service. But we producing designs for our biggest project to date, in
also want to be innovative when it comes to energy Ellstorp, Malmö. Here, Hub Park plans to establish
production and create adaptable facilities that meet housing, a preschool, and mobility buildings. Much of
future and/or changing needs. our focus over the next few years will be on devel-
oping more projects like those listed above, thereby
We strive to become an attractive partner for strengthening the Hub Park brand. We aspire to
municipalities and other land developers who want strengthen our relationship with existing partners
long-term, sustainable and innovative solutions and create new ones so that we can grow even more
for parking and mobility. During the past year, we rapidly. In the coming year, our goal is to win and
completed our first mobility building with an office implement 3 – 5 new acquisitions/land allocations,
in Hyllie. In addition to a large number of parking with the aim that in two to three years’ time our
customers, it also has an Instabox parcel delivery geographical area will have expanded to include more
service and bicycle parking. regions than Skåne.
hubpark.se
We have also begun construction of the parking
facility in Stationsstaden in Kävlinge, which will be
completed in the summer of 2022.
Mikz Alliance
We are the engine behind an international alliance
for influencer marketing through which media
houses and major media buyers gain access to all the
technology required to conduct influencer marketing.
Together with our members, we have created a mar-
ketplace where media buyers and influencers can get
together and do business. In 2021, we have started a
collaboration with Mediacorp Pte Ltd in Singapore,
which is one of the larger media houses in Asia.
A number of large international media houses and
media buyers are currently in negotiations to join the
alliance. Influencer marketing is expanding rapidly
and is expected to reach sales exceeding $ 24 billion
in 2025 according to MarketsandMarkets (January
2021). The industry is fragmented, which means that
our software and the “unifying” infrastructure we
are building together with our members will set the
standard for the market.
mikzalliance.com
